Populate Gravity Form Field From Active Campaign Using Memberium

Populate Gravity Form Field From Active Campaign Using Memberium

Populate Gravity Form Field From Active Campaign Using MemberiumPopulate Gravity Form Field From Active Campaign Using Memberium

You can also see whether the completion rate has actually increased or decreased, the length of time it takes for contacts to reach that goal, and you can browse all contacts to see who did and didn’t reach the goal. ActiveCampaign’s Message Variables is my preferred function. It conserves me a lots of time and effort, and neither MailChimp nor ConvertKit (update: 9/2020 ConvertKit now has ” snippets”) has an equivalent feature.

Let’s say you have the first name of only some of your contacts, which holds true with my list. I normally do not require a very first name to register to my list, however in some cases I get a very first name, such as when someone purchases a product. Wouldn’t it be great to greet your contacts by name, in the cases when you have it? You can do this, but it’s cumbersome.

I’m also filtering for generic terms added by other systems, such as a dash, or “Guest.” If they have a given name, I state “Hey,” and after that their very first name. If they do not, I just say “Hey there,” (Populate Gravity Form Field From Active Campaign Using Memberium). By building a Message Variable in ActiveCampaign, I can easily change my welcoming according to whether or not I have the contact’s very first name.

Populate Gravity Form Field From Active Campaign Using Memberium

I developed a variable that’s just %greeting-hey%. If I have the contact’s name, it appears in the e-mail. If I don’t have the contact’s name, it defaults to “Hey,”. Where Message Variables actually conserve me a great deal of time is by enabling me utilize the exact same automation over and over again for my webinars, and I can quickly alter out all of the information.

Populate Gravity Form Field From Active Campaign Using MemberiumPopulate Gravity Form Field From Active Campaign Using Memberium

Here are variables for a webinar I run called “Bust Through Creative Blocks.” You can see I have a lot of various variables here, such as the date and time of the webinar, the price of the product, offer terms, voucher code, and more. Each time I run a new webinar, I can alter each of these variables to match any schedule changes or offer modifications.

And here it remains in an email. This message variable enables me to easily change out a countdown timer. I did point out earlier that a person of the cons of ActiveCampaign is their e-mail modifying experience. I changed from MailChimp, and MailChimp occurs to have the very best e-mail editing experience. I really like to send out easy e-mails.

Populate Gravity Form Field From Active Campaign Using Memberium

I’ve found that really tough to do with ActiveCampaign. For some time, I was modifying emails in ActiveCampaign’s hybrid editor, which is quite cumbersome. For a long time, I utilized ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was set off by a fundamental design template I created. The user interface for the HTML editor looks like it was pulled from some totally free open-source task. Populate Gravity Form Field From Active Campaign Using Memberium.

However, including images is a little bit of a chore. You need to select them from a file browser. There’s no drag and drop option. ActiveCampaign’s HTML e-mail editor needs that you compose entirely in HTML. The option to this, if you want to have control over the HTML, is to edit pure HTML, with a preview on the side.

Adding images to ActiveCampaign’s abundant full-screen editor is a clunky experience. You need different text boxes for above and below the image. Recently I have begun using ActiveCampaign’s abundant text editor. They have some great templates, but I still desire to send out the plainest e-mail possible. They do have some plain-looking e-mails, but they have some degree of minimal format, which you can’t get rid of – Populate Gravity Form Field From Active Campaign Using Memberium.

Populate Gravity Form Field From Active Campaign Using Memberium

However, with some changes, I can make my e-mail pretty standard. I can make it instantly take up the whole window, and I can tweak the typography to be slightly larger, and have a little more prominent. The most aggravating part of ActiveCampaign’s abundant full-screen editor is including images. Picture you’ve simply typed out a fantastic e-mail. Populate Gravity Form Field From Active Campaign Using Memberium.

You can’t merely include an image to a block of text. Instead, you need to produce two blocks of text: one for prior to the image, and one for after the image. If you’ve made any format changes, you’ll need to keep an eye on those to remain constant. That’s one thing to deal with when you want to include one image, however when you wish to include a number of, it ends up being a big task.

They even have a fundamental mage editor where you can crop the image – Populate Gravity Form Field From Active Campaign Using Memberium. MailChimp’s editor is the very best I’ve seen in all of the email marketing platforms I’ve attempted. You have access to the underlying code, so you can develop a really plain email, offered you make a fundamental design template first.

Populate Gravity Form Field From Active Campaign Using Memberium

MailChimp’s built-in image editor is exceptionally powerful. You can resize, crop, and include custom-made text to your images. I miss MailChimp’s email-editing experience (Populate Gravity Form Field From Active Campaign Using Memberium). It would save me a little time to have that same experience on ActiveCampaign. However the highly-customizable automations I can construct on ActiveCampaign more than make up for that possible time cost savings.

ConvertKit’s email modifying experience is extremely plain, but simple to navigate. Their design templates are restricted, which is great with me, however their e-mail modifying experience is a little easier because you can produce inline images, and you can produce an absolutely plain email, and even edit the underlying HTML. If you wish to make some fast edits to some e-mails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click on an email, and it takes me to the editor for that e-mail. Note that I can’t even Command + Click to open it in another tab. Whether they implied to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I wished to change backward and forward in between various e-mails, I would intuitively be inclined open the exact same automation in numerous tabs, then open the particular e-mails from each of those tabs.

Populate Gravity Form Field From Active Campaign Using Memberium

In the Automations section, there’s a “Handle Messages” location. From here, you can see all of the messages in each of your automations. You can modify every one, or you can Command + Click to open each in a brand-new tab to more quickly modify your whole sequence. Populate Gravity Form Field From Active Campaign Using Memberium. Contrast that with ConvertKit’s Series.

Again, it would save me a lot of time to have ConvertKit’s automation email modifying experience on ActiveCampaign – Populate Gravity Form Field From Active Campaign Using Memberium. However selecting an email marketing platform is like selecting a partner. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced segmentation. Speaking of segmentation, another reason I changed from MailChimp to ActiveCampaign was that MailChimp has restricted division options.

You can integrate characteristics with an AND/OR operator, and you can mix and match those groups of traits with another AND/OR operator. With MailChimp, you can just segment by AND/OR, nevertheless MailChimp’s Pro strategy allows more sophisticated segmenting, for an additional $199 a month. In my search for the perfect e-mail marketing platform, I saw many others, some of which I’ve already discussed.

Populate Gravity Form Field From Active Campaign Using Memberium

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be utilizing ConvertKit. Their automations are much simpler to build, though they aren’t as flexible as ActiveCampaign’s, and their segmentations alternatives aren’t as sophisticated either. They likewise do not have goal tracking, or Message Variables. MailChimp. You already know that I switched from MailChimp to ActiveCampaign.