How To Use Active Campaign Pop Up

How To Use Active Campaign Pop Up

How To Use Active Campaign Pop UpHow To Use Active Campaign Pop Up

You can also see whether the completion rate has actually increased or reduced, for how long it considers contacts to reach that goal, and you can search all contacts to see who did and didn’t reach the goal. ActiveCampaign’s Message Variables is my preferred function. It saves me a load of effort and time, and neither MailChimp nor ConvertKit (upgrade: 9/2020 ConvertKit now has ” bits”) has a comparable function.

Let’s state you have the first name of only some of your contacts, which is the case with my list. I usually don’t need a given name to sign up to my list, but in some cases I get a given name, such as when somebody buys an item. Wouldn’t it be nice to greet your contacts by name, in the events when you have it? You can do this, however it’s cumbersome.

I’m likewise filtering for generic terms included by other systems, such as a dash, or “Visitor.” If they have a very first name, I say “Hey,” and after that their given name. If they do not, I just say “Hey there,” (How To Use Active Campaign Pop Up). By building a Message Variable in ActiveCampaign, I can easily change my greeting according to whether or not I have the contact’s given name.

How To Use Active Campaign Pop Up

I created a variable that’s simply %greeting-hey%. If I have the contact’s name, it shows up in the e-mail. If I do not have the contact’s name, it defaults to “Hey,”. Where Message Variables truly save me a lot of time is by allowing me use the very same automation over and over again for my webinars, and I can quickly alter out all of the details.

How To Use Active Campaign Pop UpHow To Use Active Campaign Pop Up

Here are variables for a webinar I run called “Bust Through Creative Blocks.” You can see I have a lot of various variables here, such as the date and time of the webinar, the rate of the product, deal terms, voucher code, and more. Each time I run a brand-new webinar, I can alter each of these variables to match any schedule changes or deal changes.

And here it is in an e-mail. This message variable enables me to easily change out a countdown timer. I did point out earlier that one of the cons of ActiveCampaign is their email modifying experience. I changed from MailChimp, and MailChimp happens to have the very best e-mail editing experience. I actually like to send out easy e-mails.

How To Use Active Campaign Pop Up

I have actually discovered that extremely difficult to do with ActiveCampaign. For some time, I was editing e-mails in ActiveCampaign’s hybrid editor, which is quite clunky. For a long period of time, I used ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was triggered by a standard template I developed. The interface for the HTML editor looks like it was pulled from some complimentary open-source project. How To Use Active Campaign Pop Up.

However, adding images is a little bit of a chore. You have to select them from a file internet browser. There’s no drag and drop option. ActiveCampaign’s HTML email editor needs that you make up entirely in HTML. The alternative to this, if you want to have control over the HTML, is to modify pure HTML, with a sneak peek on the side.

Adding images to ActiveCampaign’s abundant full-screen editor is a clunky experience. You need separate text boxes for above and below the image. Recently I have actually begun using ActiveCampaign’s abundant text editor. They have some great design templates, but I still wish to send the plainest email possible. They do have some plain-looking e-mails, however they have some degree of minimal formatting, which you can’t remove – How To Use Active Campaign Pop Up.

How To Use Active Campaign Pop Up

But, with some changes, I can make my email pretty basic. I can make it instantly use up the entire window, and I can modify the typography to be somewhat larger, and have a little bit more leading. The most frustrating part of ActiveCampaign’s abundant full-screen editor is adding images. Picture you have actually simply typed out an excellent email. How To Use Active Campaign Pop Up.

You can’t simply include an image to a block of text. Instead, you have to create two blocks of text: one for prior to the image, and one for after the image. If you have actually made any format modifications, you’ll need to keep an eye on those to remain constant. That’s one thing to handle when you want to include one image, however when you desire to include numerous, it ends up being a huge chore.

They even have a basic mage editor where you can crop the image – How To Use Active Campaign Pop Up. MailChimp’s editor is the very best I’ve seen in all of the email marketing platforms I’ve tried. You have access to the underlying code, so you can develop a genuinely plain e-mail, supplied you make a fundamental template first.

How To Use Active Campaign Pop Up

MailChimp’s integrated image editor is incredibly effective. You can resize, crop, and add custom-made text to your images. I miss MailChimp’s email-editing experience (How To Use Active Campaign Pop Up). It would conserve me a little time to have that same experience on ActiveCampaign. However the highly-customizable automations I can build on ActiveCampaign more than offset that possible time cost savings.

ConvertKit’s e-mail modifying experience is really plain, however easy to navigate. Their design templates are restricted, which is fine with me, but their email modifying experience is somewhat easier in that you can develop inline images, and you can create a totally plain email, and even edit the underlying HTML. If you desire to make some fast edits to some emails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click an email, and it takes me to the editor for that email. Note that I can’t even Command + Click to open it in another tab. Whether they implied to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wished to change backward and forward in between different e-mails, I would intuitively be inclined open the very same automation in different tabs, then open the particular e-mails from each of those tabs.

How To Use Active Campaign Pop Up

In the Automations area, there’s a “Manage Messages” location. From here, you can see all of the messages in each of your automations. You can edit every one, or you can Command + Click to open each in a new tab to more easily edit your whole series. How To Use Active Campaign Pop Up. Contrast that with ConvertKit’s Series.

Once again, it would save me a lot of time to have ConvertKit’s automation e-mail modifying experience on ActiveCampaign – How To Use Active Campaign Pop Up. But selecting an e-mail marketing platform is like selecting a spouse. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced division. Speaking of segmentation, another factor I switched from MailChimp to ActiveCampaign was that MailChimp has restricted division choices.

You can combine attributes with an AND/OR operator, and you can mix and match those groups of qualities with another AND/OR operator. With MailChimp, you can just sector by AND/OR, however MailChimp’s Pro plan enables more sophisticated segmenting, for an additional $199 a month. In my look for the perfect e-mail marketing platform, I saw lots of others, some of which I have actually already mentioned.

How To Use Active Campaign Pop Up

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be using ConvertKit. Their automations are much easier to construct, though they aren’t as versatile as ActiveCampaign’s, and their divisions options aren’t as sophisticated either. They also don’t have goal tracking, or Message Variables. MailChimp. You already understand that I switched from MailChimp to ActiveCampaign.