How To Import Csv File Into Active Campaign

How To Import Csv File Into Active Campaign

How To Import Csv File Into Active CampaignHow To Import Csv File Into Active Campaign

You can also see whether the completion rate has actually increased or reduced, the length of time it considers contacts to reach that goal, and you can browse all contacts to see who did and didn’t reach the goal. ActiveCampaign’s Message Variables is my favorite feature. It saves me a load of time and effort, and neither MailChimp nor ConvertKit (upgrade: 9/2020 ConvertKit now has ” snippets”) has a comparable feature.

Let’s say you have the given name of just some of your contacts, which is the case with my list. I normally do not require a given name to register to my list, however in some cases I get a given name, such as when someone purchases a product. Wouldn’t it be great to welcome your contacts by name, in the cases when you have it? You can do this, however it’s cumbersome.

I’m likewise filtering for generic terms included by other systems, such as a dash, or “Guest.” If they have a very first name, I say “Hey,” and then their very first name. If they do not, I simply state “Hey there,” (How To Import Csv File Into Active Campaign). By developing a Message Variable in ActiveCampaign, I can easily alter my greeting according to whether or not I have the contact’s given name.

How To Import Csv File Into Active Campaign

I created a variable that’s simply %greeting-hey%. If I have the contact’s name, it appears in the e-mail. If I do not have the contact’s name, it defaults to “Hey,”. Where Message Variables really conserve me a great deal of time is by enabling me use the very same automation over and over again for my webinars, and I can quickly alter out all of the details.

How To Import Csv File Into Active CampaignHow To Import Csv File Into Active Campaign

Here vary for a webinar I run called “Bust Through Creative Blocks.” You can see I have a lot of various variables here, such as the date and time of the webinar, the cost of the item, offer terms, voucher code, and more. Each time I run a new webinar, I can alter each of these variables to match any schedule changes or offer changes.

And here it remains in an e-mail. This message variable enables me to easily alter out a countdown timer. I did point out earlier that one of the cons of ActiveCampaign is their e-mail editing experience. I switched from MailChimp, and MailChimp takes place to have the best e-mail modifying experience. I actually like to send easy emails.

How To Import Csv File Into Active Campaign

I’ve found that extremely tough to do with ActiveCampaign. For some time, I was modifying e-mails in ActiveCampaign’s hybrid editor, which is quite clunky. For a long time, I utilized ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was activated by a fundamental template I created. The interface for the HTML editor looks like it was pulled from some totally free open-source task. How To Import Csv File Into Active Campaign.

However, adding images is a bit of a task. You have to select them from a file web browser. There’s no drag and drop option. ActiveCampaign’s HTML e-mail editor requires that you compose entirely in HTML. The option to this, if you desire to have control over the HTML, is to edit pure HTML, with a sneak peek on the side.

Including images to ActiveCampaign’s rich text editor is a clunky experience. You require different text boxes for above and listed below the image. Lately I have begun using ActiveCampaign’s abundant text editor. They have some great templates, however I still want to send out the simplest e-mail possible. They do have some plain-looking e-mails, but they have some degree of very little format, which you can’t remove – How To Import Csv File Into Active Campaign.

How To Import Csv File Into Active Campaign

However, with some modifications, I can make my e-mail pretty basic. I can make it instantly take up the whole window, and I can fine-tune the typography to be slightly bigger, and have a bit more leading. The most discouraging part of ActiveCampaign’s abundant text editor is including images. Imagine you have actually simply typed out a fantastic email. How To Import Csv File Into Active Campaign.

You can’t just include an image to a block of text. Instead, you have to develop two blocks of text: one for before the image, and one for after the image. If you’ve made any formatting changes, you’ll need to keep an eye on those to remain consistent. That’s something to deal with when you desire to include one image, but when you wish to add a number of, it becomes a huge chore.

They even have a standard mage editor where you can crop the image – How To Import Csv File Into Active Campaign. MailChimp’s editor is the finest I’ve seen in all of the email marketing platforms I have actually attempted. You have access to the underlying code, so you can create a really plain email, offered you make a standard design template initially.

How To Import Csv File Into Active Campaign

MailChimp’s built-in image editor is extremely powerful. You can resize, crop, and include custom text to your images. I miss out on MailChimp’s email-editing experience (How To Import Csv File Into Active Campaign). It would conserve me a little time to have that exact same experience on ActiveCampaign. However the highly-customizable automations I can construct on ActiveCampaign more than offset that potential time cost savings.

ConvertKit’s email editing experience is extremely plain, however simple to browse. Their templates are limited, which is great with me, but their email editing experience is somewhat much easier because you can produce inline images, and you can produce an absolutely plain email, and even edit the underlying HTML. If you wish to make some fast edits to some e-mails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click an e-mail, and it takes me to the editor for that email. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they suggested to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wanted to change back and forth in between different emails, I would intuitively be inclined open the very same automation in various tabs, then open the particular emails from each of those tabs.

How To Import Csv File Into Active Campaign

In the Automations area, there’s a “Handle Messages” area. From here, you can see all of the messages in each of your automations. You can edit each one, or you can Command + Click to open each in a new tab to more easily modify your entire series. How To Import Csv File Into Active Campaign. Contrast that with ConvertKit’s Sequences.

Once again, it would save me a lot of time to have ConvertKit’s automation e-mail modifying experience on ActiveCampaign – How To Import Csv File Into Active Campaign. However picking an email marketing platform is like picking a spouse. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced segmentation. Mentioning division, another reason I changed from MailChimp to ActiveCampaign was that MailChimp has actually limited segmentation alternatives.

You can integrate attributes with an AND/OR operator, and you can mix and match those groups of traits with another AND/OR operator. With MailChimp, you can only section by AND/OR, nevertheless MailChimp’s Pro plan permits more sophisticated segmenting, for an extra $199 a month. In my search for the perfect e-mail marketing platform, I saw numerous others, a few of which I’ve already mentioned.

How To Import Csv File Into Active Campaign

ConvertKit. If I weren’t on ActiveCampaign, I would probably be utilizing ConvertKit. Their automations are a lot easier to develop, though they aren’t as versatile as ActiveCampaign’s, and their divisions choices aren’t as advanced either. They likewise do not have goal tracking, or Message Variables. MailChimp. You already know that I switched from MailChimp to ActiveCampaign.