How To Attach A Pdf In Active Campaign

How To Attach A Pdf In Active Campaign

How To Attach A Pdf In Active CampaignHow To Attach A Pdf In Active Campaign

You can likewise see whether the completion rate has increased or decreased, for how long it considers contacts to reach that goal, and you can browse all contacts to see who did and didn’t reach the objective. ActiveCampaign’s Message Variables is my favorite function. It conserves me a load of time and effort, and neither MailChimp nor ConvertKit (update: 9/2020 ConvertKit now has ” bits”) has a comparable function.

Let’s state you have the given name of just a few of your contacts, which holds true with my list. I normally do not require a given name to register to my list, but in some cases I get a given name, such as when someone buys a product. Wouldn’t it be nice to welcome your contacts by name, in the events when you have it? You can do this, but it’s troublesome.

I’m likewise filtering for generic terms included by other systems, such as a dash, or “Visitor.” If they have a given name, I state “Hey,” and after that their very first name. If they don’t, I simply say “Hey there,” (How To Attach A Pdf In Active Campaign). By developing a Message Variable in ActiveCampaign, I can quickly alter my welcoming according to whether I have the contact’s first name.

How To Attach A Pdf In Active Campaign

I created a variable that’s just %greeting-hey%. If I have the contact’s name, it shows up in the e-mail. If I do not have the contact’s name, it defaults to “Hey,”. Where Message Variables actually save me a lot of time is by enabling me use the very same automation over and over again for my webinars, and I can rapidly alter out all of the information.

How To Attach A Pdf In Active CampaignHow To Attach A Pdf In Active Campaign

Here vary for a webinar I run called “Bust Through Creative Blocks.” You can see I have a bunch of different variables here, such as the date and time of the webinar, the price of the item, offer terms, discount coupon code, and more. Each time I run a new webinar, I can alter each of these variables to match any schedule changes or offer modifications.

And here it remains in an email. This message variable allows me to quickly change out a countdown timer. I did mention earlier that a person of the cons of ActiveCampaign is their e-mail editing experience. I changed from MailChimp, and MailChimp takes place to have the best email editing experience. I really like to send out simple emails.

How To Attach A Pdf In Active Campaign

I have actually discovered that extremely hard to do with ActiveCampaign. For awhile, I was modifying emails in ActiveCampaign’s hybrid editor, which is rather clunky. For a very long time, I utilized ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was activated by a basic design template I produced. The interface for the HTML editor appears like it was pulled from some free open-source task. How To Attach A Pdf In Active Campaign.

However, adding images is a bit of a chore. You have to select them from a file web browser. There’s no drag and drop option. ActiveCampaign’s HTML e-mail editor needs that you make up totally in HTML. The alternative to this, if you desire to have control over the HTML, is to edit pure HTML, with a sneak peek on the side.

Including images to ActiveCampaign’s abundant text editor is a clunky experience. You require different text boxes for above and below the image. Recently I have actually started utilizing ActiveCampaign’s rich text editor. They have some good templates, but I still want to send the plainest e-mail possible. They do have some plain-looking e-mails, however they have some degree of very little format, which you can’t get rid of – How To Attach A Pdf In Active Campaign.

How To Attach A Pdf In Active Campaign

But, with some adjustments, I can make my e-mail quite fundamental. I can make it instantly use up the entire window, and I can modify the typography to be slightly larger, and have a little bit more leading. The most discouraging part of ActiveCampaign’s abundant text editor is including images. Picture you’ve just typed out a terrific e-mail. How To Attach A Pdf In Active Campaign.

You can’t simply add an image to a block of text. Rather, you have to develop 2 blocks of text: one for prior to the image, and one for after the image. If you have actually made any format changes, you’ll have to keep an eye on those to remain consistent. That’s something to deal with when you wish to add one image, however when you wish to include numerous, it ends up being a big chore.

They even have a standard mage editor where you can crop the image – How To Attach A Pdf In Active Campaign. MailChimp’s editor is the finest I’ve seen in all of the email marketing platforms I’ve tried. You have access to the underlying code, so you can develop a genuinely plain email, provided you make a standard design template first.

How To Attach A Pdf In Active Campaign

MailChimp’s integrated image editor is incredibly powerful. You can resize, crop, and add customized text to your images. I miss out on MailChimp’s email-editing experience (How To Attach A Pdf In Active Campaign). It would save me a little time to have that very same experience on ActiveCampaign. But the highly-customizable automations I can construct on ActiveCampaign more than offset that possible time cost savings.

ConvertKit’s email editing experience is very plain, however simple to navigate. Their design templates are restricted, which is fine with me, however their email modifying experience is a little easier because you can create inline images, and you can produce an absolutely plain e-mail, and even modify the underlying HTML. If you want to make some fast edits to some e-mails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click on an email, and it takes me to the editor for that e-mail. Note that I can’t even Command + Click to open it in another tab. Whether they indicated to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wished to switch back and forth in between numerous emails, I would intuitively be inclined open the very same automation in different tabs, then open the respective emails from each of those tabs.

How To Attach A Pdf In Active Campaign

In the Automations section, there’s a “Handle Messages” location. From here, you can see all of the messages in each of your automations. You can edit each one, or you can Command + Click to open each in a new tab to more easily modify your whole series. How To Attach A Pdf In Active Campaign. Contrast that with ConvertKit’s Sequences.

Again, it would conserve me a lot of time to have ConvertKit’s automation email editing experience on ActiveCampaign – How To Attach A Pdf In Active Campaign. However choosing an email marketing platform resembles picking a spouse. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced segmentation. Mentioning division, another reason I switched from MailChimp to ActiveCampaign was that MailChimp has actually limited segmentation choices.

You can integrate attributes with an AND/OR operator, and you can mix and match those groups of qualities with another AND/OR operator. With MailChimp, you can only segment by AND/OR, nevertheless MailChimp’s Pro strategy enables more advanced segmenting, for an extra $199 a month. In my search for the perfect email marketing platform, I saw many others, a few of which I’ve already pointed out.

How To Attach A Pdf In Active Campaign

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be utilizing ConvertKit. Their automations are much easier to develop, though they aren’t as versatile as ActiveCampaign’s, and their segmentations alternatives aren’t as advanced either. They likewise do not have goal tracking, or Message Variables. MailChimp. You currently understand that I switched from MailChimp to ActiveCampaign.