Gravity Forms Vs Contact Form 7 Integrate Active Campaign

Gravity Forms Vs Contact Form 7 Integrate Active Campaign

Gravity Forms Vs Contact Form 7 Integrate Active CampaignGravity Forms Vs Contact Form 7 Integrate Active Campaign

You can also see whether the conclusion rate has increased or decreased, how long it considers contacts to reach that objective, and you can browse all contacts to see who did and didn’t reach the objective. ActiveCampaign’s Message Variables is my preferred function. It saves me a load of effort and time, and neither MailChimp nor ConvertKit (update: 9/2020 ConvertKit now has ” bits”) has a similar function.

Let’s state you have the given name of just some of your contacts, which holds true with my list. I usually do not require a given name to sign up to my list, however often I get a first name, such as when somebody buys an item. Wouldn’t it be nice to welcome your contacts by name, in the events when you have it? You can do this, however it’s troublesome.

I’m also filtering for generic terms included by other systems, such as a dash, or “Guest.” If they have a given name, I say “Hey,” and after that their very first name. If they do not, I just state “Hey there,” (Gravity Forms Vs Contact Form 7 Integrate Active Campaign). By building a Message Variable in ActiveCampaign, I can easily alter my welcoming according to whether or not I have the contact’s first name.

Gravity Forms Vs Contact Form 7 Integrate Active Campaign

I developed a variable that’s simply %greeting-hey%. If I have the contact’s name, it reveals up in the e-mail. If I do not have the contact’s name, it defaults to “Hey,”. Where Message Variables truly save me a lot of time is by enabling me utilize the same automation over and over once again for my webinars, and I can quickly alter out all of the information.

Gravity Forms Vs Contact Form 7 Integrate Active CampaignGravity Forms Vs Contact Form 7 Integrate Active Campaign

Here vary for a webinar I run called “Bust Through Creative Blocks.” You can see I have a bunch of different variables here, such as the date and time of the webinar, the price of the item, deal terms, voucher code, and more. Each time I run a new webinar, I can alter each of these variables to match any schedule changes or deal modifications.

And here it is in an e-mail. This message variable enables me to easily change out a countdown timer. I did mention earlier that a person of the cons of ActiveCampaign is their email modifying experience. I switched from MailChimp, and MailChimp occurs to have the finest email modifying experience. I truly like to send easy emails.

Gravity Forms Vs Contact Form 7 Integrate Active Campaign

I’ve found that very difficult to do with ActiveCampaign. For some time, I was modifying e-mails in ActiveCampaign’s hybrid editor, which is rather cumbersome. For a long time, I used ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was set off by a standard design template I created. The interface for the HTML editor looks like it was pulled from some complimentary open-source job. Gravity Forms Vs Contact Form 7 Integrate Active Campaign.

Nevertheless, including images is a little a chore. You need to pick them from a file browser. There’s no drag and drop alternative. ActiveCampaign’s HTML e-mail editor requires that you make up totally in HTML. The alternative to this, if you want to have control over the HTML, is to edit pure HTML, with a preview on the side.

Including images to ActiveCampaign’s rich full-screen editor is a cumbersome experience. You require separate text boxes for above and below the image. Recently I have actually started using ActiveCampaign’s rich full-screen editor. They have some nice templates, however I still wish to send the simplest e-mail possible. They do have some plain-looking e-mails, but they have some degree of very little format, which you can’t remove – Gravity Forms Vs Contact Form 7 Integrate Active Campaign.

Gravity Forms Vs Contact Form 7 Integrate Active Campaign

However, with some modifications, I can make my e-mail quite fundamental. I can make it automatically use up the entire window, and I can fine-tune the typography to be a little larger, and have a little bit more prominent. The most aggravating part of ActiveCampaign’s rich text editor is adding images. Imagine you have actually just typed out a great email. Gravity Forms Vs Contact Form 7 Integrate Active Campaign.

You can’t just add an image to a block of text. Rather, you need to create two blocks of text: one for prior to the image, and one for after the image. If you’ve made any format modifications, you’ll have to keep an eye on those to stay consistent. That’s something to handle when you want to include one image, however when you wish to add numerous, it becomes a huge chore.

They even have a fundamental mage editor where you can crop the image – Gravity Forms Vs Contact Form 7 Integrate Active Campaign. MailChimp’s editor is the finest I’ve seen in all of the e-mail marketing platforms I’ve tried. You have access to the underlying code, so you can create a truly plain e-mail, provided you make a fundamental template first.

Gravity Forms Vs Contact Form 7 Integrate Active Campaign

MailChimp’s built-in image editor is very effective. You can resize, crop, and include custom text to your images. I miss MailChimp’s email-editing experience (Gravity Forms Vs Contact Form 7 Integrate Active Campaign). It would save me a little time to have that exact same experience on ActiveCampaign. However the highly-customizable automations I can construct on ActiveCampaign more than offset that possible time savings.

ConvertKit’s e-mail editing experience is extremely plain, but easy to navigate. Their templates are restricted, which is fine with me, but their email editing experience is slightly easier because you can produce inline images, and you can create a completely plain email, and even modify the underlying HTML. If you desire to make some quick edits to some e-mails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click an e-mail, and it takes me to the editor for that email. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they suggested to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I desired to change back and forth in between different e-mails, I would intuitively be inclined open the very same automation in various tabs, then open the respective emails from each of those tabs.

Gravity Forms Vs Contact Form 7 Integrate Active Campaign

In the Automations area, there’s a “Manage Messages” area. From here, you can see all of the messages in each of your automations. You can edit each one, or you can Command + Click to open each in a new tab to more quickly modify your whole sequence. Gravity Forms Vs Contact Form 7 Integrate Active Campaign. Contrast that with ConvertKit’s Sequences.

Again, it would save me a great deal of time to have ConvertKit’s automation email editing experience on ActiveCampaign – Gravity Forms Vs Contact Form 7 Integrate Active Campaign. However choosing an e-mail marketing platform is like choosing a spouse. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced division. Mentioning segmentation, another reason I changed from MailChimp to ActiveCampaign was that MailChimp has actually limited segmentation options.

You can integrate qualities with an AND/OR operator, and you can mix and match those groups of characteristics with another AND/OR operator. With MailChimp, you can just section by AND/OR, however MailChimp’s Pro strategy permits more advanced segmenting, for an extra $199 a month. In my search for the ideal email marketing platform, I saw lots of others, a few of which I’ve currently discussed.

Gravity Forms Vs Contact Form 7 Integrate Active Campaign

ConvertKit. If I weren’t on ActiveCampaign, I would probably be utilizing ConvertKit. Their automations are a lot easier to develop, though they aren’t as versatile as ActiveCampaign’s, and their divisions options aren’t as sophisticated either. They likewise do not have objective tracking, or Message Variables. MailChimp. You already know that I switched from MailChimp to ActiveCampaign.