Form Submission Email Notifications Active Campaign

Form Submission Email Notifications Active Campaign

Form Submission Email Notifications Active CampaignForm Submission Email Notifications Active Campaign

You can likewise see whether the completion rate has increased or decreased, how long it takes for contacts to reach that goal, and you can search all contacts to see who did and didn’t reach the objective. ActiveCampaign’s Message Variables is my favorite function. It conserves me a lots of time and effort, and neither MailChimp nor ConvertKit (update: 9/2020 ConvertKit now has ” bits”) has an equivalent function.

Let’s state you have the very first name of only some of your contacts, which holds true with my list. I usually don’t require a first name to sign up to my list, but in some cases I get a very first name, such as when someone purchases an item. Wouldn’t it be good to greet your contacts by name, in the cases when you have it? You can do this, but it’s troublesome.

I’m also filtering for generic terms included by other systems, such as a dash, or “Guest.” If they have a very first name, I state “Hey,” and then their given name. If they don’t, I simply say “Hey there,” (Form Submission Email Notifications Active Campaign). By developing a Message Variable in ActiveCampaign, I can easily alter my greeting according to whether I have the contact’s given name.

Form Submission Email Notifications Active Campaign

I produced a variable that’s simply %greeting-hey%. If I have the contact’s name, it appears in the email. If I don’t have the contact’s name, it defaults to “Hey,”. Where Message Variables truly conserve me a lot of time is by allowing me use the same automation over and over again for my webinars, and I can rapidly change out all of the information.

Form Submission Email Notifications Active CampaignForm Submission Email Notifications Active Campaign

Here vary for a webinar I run called “Bust Through Creative Blocks.” You can see I have a lot of various variables here, such as the date and time of the webinar, the rate of the item, deal terms, discount coupon code, and more. Each time I run a new webinar, I can change each of these variables to match any schedule changes or deal changes.

And here it remains in an e-mail. This message variable enables me to quickly change out a countdown timer. I did discuss earlier that one of the cons of ActiveCampaign is their e-mail editing experience. I changed from MailChimp, and MailChimp occurs to have the very best e-mail editing experience. I really like to send easy e-mails.

Form Submission Email Notifications Active Campaign

I’ve discovered that very hard to do with ActiveCampaign. For awhile, I was editing e-mails in ActiveCampaign’s hybrid editor, which is rather clunky. For a long time, I utilized ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was set off by a basic design template I developed. The user interface for the HTML editor looks like it was pulled from some complimentary open-source job. Form Submission Email Notifications Active Campaign.

However, including images is a little a task. You have to pick them from a file internet browser. There’s no drag and drop option. ActiveCampaign’s HTML email editor needs that you make up entirely in HTML. The alternative to this, if you wish to have control over the HTML, is to modify pure HTML, with a preview on the side.

Including images to ActiveCampaign’s abundant text editor is a cumbersome experience. You need separate text boxes for above and listed below the image. Recently I have started using ActiveCampaign’s abundant full-screen editor. They have some nice templates, but I still wish to send out the plainest e-mail possible. They do have some plain-looking emails, however they have some degree of very little format, which you can’t eliminate – Form Submission Email Notifications Active Campaign.

Form Submission Email Notifications Active Campaign

However, with some changes, I can make my email pretty standard. I can make it immediately use up the whole window, and I can fine-tune the typography to be somewhat larger, and have a bit more leading. The most frustrating part of ActiveCampaign’s abundant text editor is including images. Imagine you’ve simply typed out a great email. Form Submission Email Notifications Active Campaign.

You can’t just add an image to a block of text. Rather, you need to produce 2 blocks of text: one for prior to the image, and one for after the image. If you’ve made any format changes, you’ll have to keep an eye on those to stay consistent. That’s something to handle when you want to include one image, however when you wish to add several, it ends up being a huge chore.

They even have a basic mage editor where you can crop the image – Form Submission Email Notifications Active Campaign. MailChimp’s editor is the best I have actually seen in all of the email marketing platforms I have actually tried. You have access to the underlying code, so you can create a genuinely plain e-mail, supplied you make a basic design template initially.

Form Submission Email Notifications Active Campaign

MailChimp’s integrated image editor is incredibly powerful. You can resize, crop, and include custom text to your images. I miss out on MailChimp’s email-editing experience (Form Submission Email Notifications Active Campaign). It would save me a little time to have that exact same experience on ActiveCampaign. But the highly-customizable automations I can build on ActiveCampaign more than make up for that potential time savings.

ConvertKit’s email editing experience is very plain, however simple to navigate. Their templates are limited, which is fine with me, but their email editing experience is somewhat simpler because you can produce inline images, and you can create a completely plain e-mail, and even edit the underlying HTML. If you wish to make some fast edits to some emails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click on an e-mail, and it takes me to the editor for that email. Note that I can’t even Command + Click to open it in another tab. Whether they implied to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wished to switch backward and forward in between various e-mails, I would intuitively be inclined open the very same automation in numerous tabs, then open the respective emails from each of those tabs.

Form Submission Email Notifications Active Campaign

In the Automations area, there’s a “Manage Messages” area. From here, you can see all of the messages in each of your automations. You can modify each one, or you can Command + Click to open each in a new tab to more quickly modify your whole sequence. Form Submission Email Notifications Active Campaign. Contrast that with ConvertKit’s Series.

Again, it would save me a great deal of time to have ConvertKit’s automation e-mail editing experience on ActiveCampaign – Form Submission Email Notifications Active Campaign. However choosing an email marketing platform resembles selecting a spouse. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced division. Speaking of division, another factor I changed from MailChimp to ActiveCampaign was that MailChimp has limited segmentation choices.

You can combine attributes with an AND/OR operator, and you can mix and match those groups of qualities with another AND/OR operator. With MailChimp, you can just sector by AND/OR, nevertheless MailChimp’s Pro plan allows more advanced segmenting, for an extra $199 a month. In my search for the ideal email marketing platform, I saw many others, some of which I have actually already discussed.

Form Submission Email Notifications Active Campaign

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be utilizing ConvertKit. Their automations are much simpler to construct, though they aren’t as versatile as ActiveCampaign’s, and their divisions options aren’t as advanced either. They also do not have objective tracking, or Message Variables. MailChimp. You currently know that I changed from MailChimp to ActiveCampaign.